Learning Brief - Leveraging Communications for Systemic Change in PPDPxMSD Projects
UNIDO is exploring ways to improve the sustainability and scalability of its Public-Private Development Partnership (PPDP) projects. To do this, it has designed a new type of PPDP that applies the Market Systems Development (MSD) approach. This learning brief looks at why and how communication is strategic to delivering on project objectives and shares what UNIDO has learned when designing the communication strategy for its pilot PPDPxMSD project.
Access below the second edition of the PPDPxMSD Learning Brief Series.
